Sertxu Sánchez
Digital Media Manager en PlayStation
Sertxu Sánchez is the Digital Media Manager for PlayStation Iberia, designing, executing, and overseeing PlayStation's digital media strategy in Spain and Portugal, with the goal of making the brand a leader in digital entertainment. Throughout his career, he has worked in social media at companies such as Coca-Cola and McDonald's. He also combines his professional career with teaching social media at the Master's in Marketing, Communication, and Video Game Production at UCM - PlayStation Talents at Voxel.